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CEE & SEE Hotels Report June 2025

The Hotel Sector´s Comeback in the Region

July 2, 2025 15 Minute Read

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This CBRE report provides an in-depth analysis of the current CEE & SEE hotel market. It highlights the sector's strong recovery and growth potential.

 

  • The travel and tourism sector in the region is experiencing a significant rebound in 2025, exceeding pre-pandemic levels.
  • Key performance indicators are trending upwards across most markets.
  • The region is witnessing a steady expansion in the number and quality of hotel rooms, with a focus on 4- and 5-star developments.
  • Investment volumes in the CEE hotel sector increased significantly in 2024 and continue to show momentum in 2025.
  • Despite challenges, the outlook for the CEE & SEE hotel market remains positive, driven by strategic investments and a focus on sustainability.